In 2013, I was inspired by the UN’s Sustainable Development Goals. In conversation, I realized that some people had never even heard of the goals and were not aware of the goal deadlines. Feeling a sense of urgency to participate in making a positive change in the world, I set out to create “the gamification of philanthropy,” using the UN’s goals as a framework. We Do It For is a way to dramatically increase engagement of the general population and to collectively allow athletes to make a contribution alongside corporate sponsors. The only thing better than a fierce workout is championing a good cause while doing it! I’m a lover of sports and committed to helping others. Thanks for helping me make an impact and I look forward to connecting with you!
– Alexandra (Alee) Ramos